About Us

What started with one truck and one storefront 100 years ago has helped thousands of people in our community receive education, training, jobs, and a second chance.

Goodwill was founded in 1902 in Boston, MA, by Rev. Edgar J. Helms. The idea was simple, fight poverty not with charity but with trade skills and provide a chance for the poor and unemployed to do productive work.


Inspired by compassion for the poor, sick, and disabled and determined to improve their quality of life, Helms put a burlap bag over his shoulder and asked for unwanted clothing, shoes, and household goods. He employed people in need to restore those collected items and taught them trades and skills as they worked. The income from the resale of those goods paid wages to these people.


With Helms as the driving force, Goodwill Industries spread throughout the United States. On July 5, 1923, Chattanooga Goodwill opened as the first Goodwill in the state of Tennessee and the 25th in the world.

Our Mission, Vision, and Values

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community where every person regardless of ability situation or background can achieve their greatest potential
The core values of a company are people , integrity , commitment , and continuous improvement.

Our Strategic Plan

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A blue sign that says our strategic plan on it

When we commit to our guiding principles, donor values should increase, profits should increase, and potential should transform into opportunity within the communities we serve.

Structure

Goodwill Industries of the Greater Chattanooga Area is an innovative and sustainable social enterprise that utilizes its resale strategies to provide training to people with disabilities and other barriers to employment such as multi-generational poverty, history of incarceration, and limited education and work experience. Goodwill accepts clothing and other household goods from the public and sells these donated items in multiple community-based stores. Revenue from the sale of these goods goes directly toward supporting and growing critical local programs and job placement services.


Goodwill is an autonomous 501(c)(3) nonprofit organization and is a member agency of Goodwill Industries International and the United Way of Greater Chattanooga. Chattanooga Goodwill is accredited by the Commission on Accreditation of Rehabilitation Facilities (CARF) and serves 23 counties in Southeast Tennessee and Northwest Georgia. 

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A man in a blue shirt is standing in front of a sign that says `` your purchase ''.

Careers at Goodwill

We believe everyone should have the opportunity to live independently, earn wages, and achieve their dreams.


We are committed to helping you achieve your personal and professional goals, whether it’s earning a credential or degree, planning for your next career, polishing your job search and interview skills, getting your finances in order, or overcoming a challenge specific to your experience or background.


We are here for you!

Our Service Area

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Newsroom

Goodwill Opportunity Center In Chattanooga To Host Hiring Event With Randstad

By Lora B • May 19, 2026
Goodwill Opportunity Center In Chattanooga To Host Hiring Event With Randstad

Katie's Success

By Lora B • May 18, 2026
“I identify with Goodwill’s guiding principle that says, ‘Every time we touch a donation, something good should happen,’” said Katie, Goodwill Learning and Development Training Coordinator. For Katie, this “something good” is reflected not only in her own career growth, but in the success of the Goodwill team members she now trains. Before working at Goodwill, Katie earned a degree in animal science and worked in several industries, including food services. After she and her family moved from Kentucky to the Chattanooga area, she stayed at home to care for her two children for several years. When she decided to return to the workforce, she faced a familiar challenge that many caregivers encounter: a gap in employment and uncertainty about where to begin. “My mom is a store associate at a Goodwill in Kentucky, and she told me about all the wonderful opportunities there,” said Katie. “I thought since it is such a great thing, maybe I could be a part of it too.” Katie applied for a position at the Goodwill store and donation center in Fort Oglethorpe, Georgia. Recognizing her potential, Christy, the Director of Retail Operations, offered her a shift lead position with clear opportunities for growth. Later, Katie was promoted to Assistant Manager and then she was promoted to the Store Manager position at our new, much larger Fort Oglethorpe store. While enjoying store leadership, Katie found herself drawn back to a skill she discovered earlier in her career, training others. “When I worked in food services, I realized how much I enjoyed teaching and helping people grow. When I saw the Goodwill Learning and Development Training Coordinator job posting, it was truly an ‘aha’ moment.” Katie now serves as our Learning and Development Training Coordinator and says the role feels like a perfect fit. She shared, “I’ve found my passion again.”  When you donate or shop at Goodwill, you’re doing more than decluttering or finding a great deal; you’re investing in people like Katie. Your support fuels career pathways and leadership development right here in our community. Our mission is to help people transform potential into opportunity, and our vision is a community where everyone can thrive. It’s more than Goodwill; it’s good work.

Good News: A Second Cleveland Goodwill Store is Coming Soon!

By Lora B • May 13, 2026
A Second Goodwill Store and Donation Center is Coming to Cleveland!
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